SaaS Puppy was born out of a simple problem: early-stage founders shouldn't have to manually edit spreadsheets every month, or pay expensive enterprise subscription pricing, just to see their real MRR.
When you're building a SaaS solo, every hour matters. Manual spreadsheet logging inevitably leads to forgotten upgrades, inaccurate churn rates, and miscalculated lifetime values — usually discovered right when you need the number most.
Traditional metrics dashboards charge $100+ a month the moment your MRR starts growing, which is exactly the wrong time to be penalized. SaaS Puppy exists to give solo founders clear, automated revenue analytics without that penalty.
I kept a spreadsheet for my own numbers before I built this. It broke constantly — a formula would silently stop updating, I'd forget to log a cancellation, and I'd genuinely not know if my own business was growing or shrinking until I sat down and manually reconciled everything. That's a bad way to run something you're betting your time on.
Traditional analytics tools solved this well — but they are priced for companies much further along than $2k or $5k MRR. I built SaaS Puppy for the stage before that: the founder who needs the truth about their numbers, not a spreadsheet and not an enterprise invoice.
The fundamental rules behind SaaS Puppy.
Tracking MRR by hand is slow and error-prone. SaaS Puppy pulls real transactions straight from your payment processor.
Growth shouldn't be penalized. Flat pricing, not pricing that climbs with your MRR.
Numbers without context aren't useful. Sparky explains what actually happened in your revenue — in plain English.
Your transaction data belongs to you. It's never sold, shared, or used to train any public AI model.
"I built SaaS Puppy because solo founders deserve the same revenue clarity as funded startups, without paying hundreds a month just to check their MRR."
I'm building this solo — the product, the support, the roadmap. If you email in, you're talking to me, not a support queue. I'm still early in building this myself, which is exactly why I care about getting the numbers right: I'm using the same dashboard to track SaaS Puppy's own growth.
SaaS Puppy is genuinely early. Today it handles Stripe, core revenue metrics, and Sparky's early insights well. Lemon Squeezy and Paddle, deeper forecasting, and team features are actively being built — you can follow the real progress on Twitter/build-in-public link, not a polished roadmap page, the actual day-to-day.
Connect your Stripe account in under 60 seconds and see your revenue metrics live.