The pricing FAQ says the free plan has no time limit. EmailOctopus is an email marketing tool for newsletters and campaigns. The Free plan covers up to 2,500 subscribers and 10,000 emails a month for one user, with EmailOctopus branding on emails, reports kept for 30 days and one landing page and one form. The pricing page says there is no time limit and no credit card needed. Pro starts at $9 a month billed yearly and removes branding, keeps reports forever and adds unlimited landing pages, forms and users. Capterra reviewers call the free plan generous and the tool easy to use, and complain about plain templates, limits on the free plan such as 3 automations and, in one review, unpredictable compliance enforcement.
Free tier quotas
Subscribers
Up to 2,500 subscribers
Emails
10,000 emails a month
Card and time limit
No credit card needed and no time limit, per the pricing FAQ
Branding
EmailOctopus branding on emails
Reports
Reports available for 30 days
Pages and forms
1 landing page and 1 form
Users
Access for 1 user
Automations
A Capterra reviewer says Free allows 3 automations
Last sniffed Oct 21, 2026. Always confirm on the official pricing page.
👍 Good boy
+The free plan is large for a newsletter: 2,500 subscribers and 10,000 emails a month with no card and no time limit.
+Capterra reviewers repeatedly praise the free plan, and one called it excellent range of functionality at no cost for a small business getting started.
+A Capterra reviewer who uses the API said they built their own integrations and that there is a WordPress plugin for forms.
+G2 reviewers describe easy setup and say they imported a list and got moving quickly.
+Nonprofits get a 20% lifetime discount, per the pricing page, and paid plans scale without manual upgrades.
👎 Watch out
−Free emails carry EmailOctopus branding and reports last 30 days, per the pricing page.
−A Capterra reviewer said you only get 3 automations on the free plan, which forced them to cut back.
−A Capterra reviewer said the templates are clean but lack the visual flair of Mailchimp.
−A Capterra reviewer who is a CMO said they cannot recommend it for professional or client-facing email because of unpredictable compliance enforcement. It is one review, but worth knowing.
−A G2 reviewer said deleting contacts who bounce is difficult and seems to be by design.
−G2 reviewers say it works for simple campaigns but feels limited for complex workflows or deep customization.
The catch
The free plan is capped at 2,500 subscribers. Past that you move to Pro, which the page says upgrades automatically as your list grows, so check the price at your list size before you grow.
Free emails carry EmailOctopus branding and reports are kept for 30 days. A Capterra reviewer reports a limit of 3 automations on Free.
There is no free trial, only the free plan, per the FAQ. One Capterra reviewer found compliance enforcement unpredictable. Run a small clean list first.
The pricing page does not state commercial-use terms, so that is left as unknown.
